My name is Fabrice Starzinskas, I'm french, recently turned 30 and currently live in Paris. I've always been curious about building things. I remember saying to my parents that my future job would either be "New Technology Engineer" or "Lego Builder". It now feels like I'm doing both.
I finished high school in 2006, started a business degree at University of Cergy, my hometown located near Paris before ending my Bachelor in services marketing and ICT in the sea-side town of La Rochelle. I then joined Grenoble Ecole de Management for my Masters, even if the sole idea of getting a loan to access learning and so-called networks was making me utterly sick. I felt like a goldfish in a shark tank and knew I needed to switch somehow.
Escaping from the suit and tie oblivion, I started my agency life in 2010 at TBWA in Paris before moving to We Are Social, my first, true, unforgettable work family, gradually moving from strategy to creation, to end up in creative technology. But even within the fastest growing digital niches, I just couldn't wander deeply enough, question widely enough. I got bored with the surface aspect of things, bored with entire industries convincing themselves they do good by building their own self-rewarding bubbles.
I left in 2014 to build and lead a media art R&D cell within a startup called Bright, aiming to rethink digital art distribution and monetization. Creatively named Bright Studio, this division allowed me to build and collaborate with artists I deeply respect (Brendan Dawes, Marcin Ignac, Matt Deslauriers, Joseph Wilk among others), and daring organizations (Twitter, Orange, Adidas, Centre Pompidou) around exploratory projects. I thought I had cracked the perfect model, I was so hyped, it lasted for two years.
In the meantime, the inital distribution plateform hadn't made it to market, making the Studio the only cash bringer of a 10 people company. I had to go from creative wanderer to hoover seller overnight, taking projects with no true creative value whatsoever and it slowly got to me to the point I couldn't even look at a screen anymore. The whole adventure ended early 2017 in a pretty brutal manner : all fired with no salary paid, and to this day i'm still working with lawyers to get artists & ex-colleagues the money they're owed while all mentions of our contribution to the company have been erased from Bright's' website. You get the idea.
Now independant, I found my balance by producing my own work, mostly throught collaborations, while working with people that share the same ethics and the will to build up a durable ecosystem instead of burning up fancy fireworks. I still handle creative tech freelance gigs but they're not my priority anymore. I also take time to talk for events or join panels, tutor motivated students and would love to teach.
The rest of my time goes to a research initiative I launched, called Rosettta, investigating the notion sustainable media creativity. Feel free to reach me by email, on Twitter or even Instagram. I don't bite but I speak a lot.
Picture credit goes to my dear friend Quentin Chevrier, met on that very first day at TBWA, and taken during Camera Futura opening night under one of the Louvre glass pyramid in Paris, crica 2016.